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How Stay Wild made community part of the brand journey with Zanna Van Dijk and Natalie Glaze

How Stay Wild made community part of the brand journey with Zanna Van Dijk and Natalie Glaze

  • being an agile brand
  • starting a product-based business
  • the power of market research

We bring you a very special episode of the podcast to kick off season five. This week, Fab has two guests, our cover stars for the latest issue of the Creative Impact magazine, the co-founders of Stay Wild Natalie and Zanna. We talk everything entrepreneurship and disrupting industries, including being an agile business, listening to a community of women who give feedback and shaped Stay Wild as a brand.

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Customers and consumers want more from brands these days. It’s not just about the product, it’s about being involved in the story and the journey of it.”

About the brand

Stay Wild is premium brand with a focus on slow-fashion and sustainably sourced fabrics. Designed and made in London, their pieces have a purpose with every element considering people and the planet.

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