How can we tell better stories in a world where attention is the most sought-after currency? Is storytelling really dead? As creatives, we constantly push ourselves to stand out from the crowd by telling our unique story. In this episode, Fab discusses with digital strategist and author Brendan Kane the ins and outs of creating powerful content and grabbing your audience’s attention fast.
About the guest
Brendan Kane is an ‘outside of the box’ thinker, speaker and author who empowers brands to scale by helping them stand out and beat the competition in crowded and oversaturated markets. He is the author of the international best-selling book One Million Followers and the newly released Hook Point: How To Stand Out In A 3 Second World, as well as the founder and CEO of the Hook Point agency.