You’ve put together some seriously compelling content, a sexy design, and you’ve had some great feedback. It’s 2018 and you are feeling ready to share this big bad boy with the world. Now, you’d expect your content to be instantaneously showing on the first page of Google, right?
Googlebot is a handy tool that Google uses to look for URLs and updates to existing pages, and it also flags any broken links.
Google looks at information on your page such as title tags, meta descriptions, alt tags, and once the crawling process is completed, all of the results are fed into Google’s index. Any new sites or updated content will be listed on there.
As a result of Google’s crawling, you may never need to submit your website as it will be discovered automatically.
However, with hundreds of websites being pushed every hour, your blog may take longer to be published – apparently, the average time it takes is one whole day.
Want to check if your blog is listed in Google? Just begin your search with “Site:blogname.com” If no content is indexed yet for a site, Google will let you know that your search did not match any results.
If no content is found, you can either submit your website or create a sitemap that can be submitted to Google. If you have a brand new blog, you should first verify you own the site within Google Search Console and then submit it here.
Have you ever tried Googling your own website?
Or any of the topics/recipes/yoga postures you posted about? Can you see your website come up in search results and is it ranking high up there? Do try if you haven’t, and don’t panic if googling “gluten-free pancakes” doesn’t come up with your original recipe at the very top!
We want first-time readers to stumble upon our blogs whilst randomly browsing on the web, and naturally, we wish to be a top hit for anything remotely health-related.
Did you know that before you trend on Google, you need to let Google (and other search engines) know you exist, and unless you do so you might not be showing in search results?
The fact that Google has to learn things, just like we humans do, may come as a big surprise – I kind of assumed it knows it all automatically.
Not so fast. Google has to come to find your website, index it, and only then can you hope to compete with BBC Good Food gluten-free pancakes recipe. Hence it’s crucial that you let Google know about your existence so you don’t miss out on all these searches that will bring new readers to your website.
Let the Googlebot find you to appear on the first page of Google
So how is Google going to find your amazing blog amongst the endless ocean of other websites?
Imagine a cute little Googlebot that travels around the virtual world adding all the new web pages he can possibly find on to Google index. How do you make sure that Googlebot doesn’t crawl past your amazing blog?
Well, first what is the Googlebot?
The Googlebot is simply the search software that Google sends out to collect information about all the web pages and documents to add to Google’s searchable index. The Googlebot crawls from website to website, finding new and updated information and reporting it back to Google.
Indexing is the processing of the information gathered by Google from its crawling activities. Once documents are processed, they are added to Google’s searchable index.
How do I attract Google to index my website?
I am not sure your charms will be of help here, but here is one certain way to get onto Google index, and that is to create a sitemap that will help the little bot to navigate. Yet, understanding your SEO optimisation is also key.
A sitemap is an XML document that lists each page on your website. It tells search engines when new pages have been added and how often to check back for changes on specific pages.
For example, you might want a search engine to come back and check your homepage daily for new yummy recipes or new yoga postures – I am sure your new little bot friend won’t be able to resist!
If your website is built on WordPress, you can simply install the Google XML Sitemaps plugin and have it automatically create and update your sitemap for you as well as submit it to search engines – easy like nana ice cream!
You can also submit your sitemap to Google Webmaster Tools.
If you don’t already have one create a free Google Account, then sign up for Webmaster Tools.
Add your new site to Webmaster Tools, then go to Optimization > Sitemaps and add the link to your website’s sitemap to Webmaster Tools to notify Google about it and the pages you have already published. For extra credit, create an account with Bing and submit your sitemap to them via their Webmaster Tools.
For extra reassurance, you can submit your website URL to Google manually: sign in to your Google Account and go to the Submit URL option in Webmaster Tools.
A few things you can do to to get to the first page of Google
Check your page speed
Nothing ruins a great website more than a poor loading experience. In fact, Google has said that visitors who experience a load time of seven seconds are 113% more likely to bounce off a page.
Page speed is so important to the user experience that Google began including it as one of its ranking factors in 2018. Now, even if you’re working hard on SEO strategies, a low page speed could allow another site to get ahead of you on a crucial search engine results page.
Images matter too
Check out your images. Be sure that they all have alt text and are under 100 kb in size. Images break up the text and draw attention to certain areas of your site or blog. Plus, the image itself can attract some attention from Google Images.
Check your broken links
These pages tell users that the page they have requested doesn’t exist, either because it’s been removed or they typed the wrong URL. It’s always a good idea to create 404 pages that are on-brand and engaging to keep visitors on your site.
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My name is Fab Giovanetti and I am a writer, author, marketing consultant, founder of the Creative Impact Group and professional troublemaker. I help people grow their online audience and monetise their content and unleash their potentials as creatives.