Content, Credibility, Partnerships
Are you confused by affiliate marketing? We break the different options down and weigh up and the pros and cons so you know what’s best for you.
Have you ever wondered what your contract really means? Help is at hand with Lucy Legal who explains her top tips to understand your contract.
We explore the alternative options to media kits for content creators to put yourself forward to brands and score lasting contracts and work.
With the rapid evolution of the influencer marketing space, there are many tools that both…
Nano, macro and micro-influencers which ones are best for my brand?
When it comes to working with influencers, brands (and influencers alike) struggle with one very…
Let’s talk about goal setting and how it can affect the “blogging failure” rate. At the HBC we do not believe in failure. We are a stubborn bunch. That’s why we believe that goal setting is a key aspect of creating a great strategy, and a glorious blog.
The publicist wants to get their company’s products / message out to an audience, and bloggers have a content-led platform in which to provide that service. Maintaining good relationships with brands you know, like and trust are key if you want to work with them on a long-term basis. You never know what opportunities might be there in the future!
Lawyer, Emma Green, shares her top tips on how to protect your content from being reused.