Calum, otherwise known as Made by Blitz, is a 21-year-old cook aiming to show people that you can make simple and gorgeous food out of pure vegetables. The recipes take care of the protein aspect of a plant-based diet, one element that’s continuously criticised when eating plant-based food. And all the while, he’s there to actually give you a minute’s worth of entertainment.
“In all honesty, I only get about 30 seconds to entertain and educate my followers, so my inspiration comes from knowing that, and wanting to make it the best possible video I can make, and doing that on a daily basis motivates me. “
Calum, your work on your social media channels is SO unique – where did it all begin?
Firstly, thank you for recognising my content in that way, I appreciate it. So before I started this page, I had a vegan diet for a good year, a decision which I’m so glad I made. And in that time I basically had to relearn how to cook, what to eat, and find out what nutritionally and mentally works for me to eat.
At the time, I couldn’t find any pages that simply taught people who were looking to go vegan how to cook, and quickly. So I thought I’d give it a go myself and the rest is history.
My inspiration comes from absolutely loving the process of making videos and wanting to make vegan food simple.
I don’t want to only make things that are trending dishes, but also things that you’d love to eat on a regular basis! In all honesty, I only get about 30 seconds to entertain and educate my followers, so my inspiration comes from knowing that, and wanting to make it the best possible video I can make, and doing that on a daily basis motivates me.
Can you let us in on a few “learning curves” for BLITZ?
The ever-changing landscape of social media for one. Humans’ attention spans are slowly getting faster and faster so I’ve learnt to continuously keep my eye on that and make the content entertaining and enough to hook people’s attention. Also working with brands is something that I’ve learnt to manage.
You can’t say yes to every brand that throws a wad of cash at you, otherwise, the people who stuck with your videos will lose trust in you. I’ve always prided myself on only working with people who are like-minded and those who I actually love the product of. Another thing was being consistent, I didn’t think you needed to post regularly at first but you really do.
What have been your biggest achievements to date?
Getting recognised by content creators who inspired me. I never thought in a lifetime I’d have the chance to get my stuff seen by Joe Wicks, BOSH and loads more, so that’s something special. Hitting a million views on a video was a big one for me too, never ever did I expect that to happen the way it did. And although the numbers don’t phase me and what I’m doing, a million people watching a video is a huge deal, and it’s great to recognise that.
A final little achievement was working with loads of cooks & content creators from across the globe on a series of live cook-offs on Instagram. Didn’t think I’d get anyone for it, and so to have the likes of Emily’s World & Picky Wops getting involved was a major thing.
What three things have you learned about yourself by putting yourself online so often and so openly?
This could be a list of 52 but to keep it short and sweet
- Be proud of what you post – we all get a feeling of doubt when we put ourselves out there and worry about what people might think, but the only person you’ve got to please is you.
- Be willing to try new things – don’t neglect methods of content creating like TikTok, live streaming, or the newly created Reels just because it wasn’t in your intentions at the beginning. The top creators, and no doubt your role models on social media, are where they’re at because they continue to adapt to new trends, so be willing to do the same.
- Be yourself – cliche isn’t it? But it’s a real fundamental if you’re going to put yourself out there, don’t be someone who others want to see, or whatever fits the mould. To revert to the uniqueness you asked on above, the number 1 way of being unique is to be you. No one can replicate that.
I’ve got a huge year coming up, and it’s going to be consisting of more recipes, more ways of getting good, simple vegan food to the masses, meet ups with my new group of vegan lads (@plantboiis) and a YouTube channel.
I’m just gonna keep doing what I’m doing, The dream is to be the one who people can rely on. When someone asks who to turn to for vegan food, the answer will be BLITZ.
What is your number one tip to “BLITZ” a favourite recipe?
To blitz it, as in get it done quickly, make something with what you’ve got in the house and make what you fancy. Also watch out for the protein, make sure you’re getting a great protein source in your recipe, it’s not just for the gym goers.
Spag Bol recipe
SPAG BOL INGREDIENTS:
3 sprigs of rosemary
3 sprigs of thyme
5 sage leaves
200g meatless mince
4 plum tomatoes
2 tbsp balsamic vinegar
2 tbsp soy sauce
2 garlic cloves
1 can crushed tomatoes
1 can green lentils
1 tbsp nutritional yeast (nooch, optional)
Chuck olive oil into a pan and fry your onions and carrot up until soft. Then add your herbs and meatless mince, fry that till brown. Chop your plum tomatoes in half and throw them in, then deglaze the pan with the balsamic vinegar. Once reduced, add the soy sauce, garlic, crushed tomatoes, stock and lentils and bubble away until everything is all smooth and it looks like a Bolognese sauce. 10-15 minutes on a high heat should do the job. Boil up some spaghetti in salted boiling water for 9-11 minutes. Once ready, chuck your pasta in a bowl, stir a bit of the sauce in, then top with more sauce (why not). Finish with a bit of nooch and go eat it, you’ve earned it.
Find out more about Calm and BLITZ on his Instagram.
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Calum, otherwise known as Made by Blitz, is a 21 year old cook aiming to show people that you can make simple and gorgeous food out of purely vegetables. The recipes take care of the protein aspect of a plant based diet, one element that’s continuously criticised when eating plant based food. And all the while, he’s there to actually give you a minute's worth of entertainment.